Aptara

APRIL 30, 2014

Consultant and Business 2 Community contributor Tabitha Jean Naylor recently suggested eBook creation as part of an overall marketing strategy, with these publications designed to get a specific and in-depth branded message across to clients. Thu, 05/01/2014 - 02:51. Digital Content Development. aptaraeditor.

Score 40

Score eBook Market Methods 40

Learnnovators

DECEMBER 30, 2014

2014 has been a wonderful year for us, because it was replete with LEARNNOVATIONS (learning innovations). This series reflected our die-hard commitment to promote ‘good learning’ amongst the members of the learning community. Launched Our LinkedIn Group: 2014 also saw the launch of the Learnnovators LinkedIn group.

LMS 140

LMS Scanning Case Study Performance Support 140

Aptara

AUGUST 8, 2014

Interactive content delivers unique benefits. Some content distribution methods can be deceptive. Leaders may think their companies are engaging in strong digital outreach because they have phased out paper for PDFs. This can hold true for internal documents, B2B content and consumer-facing assets alike. aptaraeditor.

Interactive 40

Interactive Benefits Content PDF 40

Aptara

MARCH 29, 2016

The scientific, technical and medical community faces a distinct set of challenges when it comes to researching, reviewing, publishing and distributing their findings. Digital publications for scientific research. Digital Content Development. Open access journals can improve STM reproducibility. Publishing.

Journal 40

Journal Open Open Source Research 40

Aptara

AUGUST 27, 2014

While preference has traditionally been given to static PDF downloads and other non-interactive offerings, the progress of technology has some users singing the praises of content that users can click and engage with on a more visceral level. Wed, 08/27/2014 - 13:48. Digital Content Development. aptaraeditor.

Market 40

Market Interactive Report Companies 40

Aptara

SEPTEMBER 29, 2014

Organizations that fail to create relevant digital materials for their audience may find they aren't resonating with the buyers keeping them afloat. Putting forth information in the wrong format can be just as damaging as picking the wrong topic, so it's also important think about content conversion. Mon, 09/29/2014 - 20:03.

Market 40

Market Mobile Format Digital 40

Aptara

SEPTEMBER 25, 2014

Business 2 Community contributor Michelle Benjamin recently listed some tactics to keep workers engaged. Digital courses that can be looked up online present an attractive choice. Digital courses that can be looked up online present an attractive choice. Thu, 09/25/2014 - 16:04. Digital Content Development.

Diversity Training 40

Diversity Training Skills Training Train 40

Aptara

JULY 25, 2014

When working on eBook creation , it's important to get the whole team on board to ensure the content doesn't go to waste. Business 2 Community contributor Jean Spencer recently gave several hints that can keep organizations on task and engaged, boosting their hopes for launching eBook content that connects. Register now !

eBook 40

eBook Design Calendar Trust 40

Aptara

APRIL 10, 2014

Measuring ROI Business 2 Community contributor Angela Hausman, marketing professor at Howard University and associate editor for the European Journal of Marketing, noted the challenge - but necessity - of determining the ROI of mobile marketing efforts. Thu, 04/10/2014 - 16:46. Integrated analytics. aptaraeditor. aptaraeditor.

ROI 40

ROI Metrics Mobile Strategy 40

Aptara

DECEMBER 16, 2014

According to Business 2 Community contributor Larry Levy, it is a change in that funnel that has made content so important in the first place. Content can be sent out into the marketplace on an irregular schedule or as ideas occur to the organizations issuing it. Tue, 12/16/2014 - 16:14. Digital Content Development.

Change 40

Change Content Community Sales 40

Aptara

AUGUST 14, 2014

There is a need to actually capture client interest through a content strategy, but some organizations don't capitalize on this element of production. According to Business 2 Community contributor Christina Beischl, sometimes SEO is the only goal. Thu, 08/14/2014 - 16:57. Digital Content Development.

Content 40

Content Community Engineering Market 40

Aptara

JULY 16, 2014

One good way to predict the future of enterprise mobility is to figure out which hardware and software producers are making concerted efforts to win over the business community. Content developers for the B2B market should stay up to date on what happens next. Wed, 07/16/2014 - 18:44. Digital Content Development.

IBM 40

IBM Apple Microsoft Enterprise 40

Learnnovators

DECEMBER 30, 2014

2014 has been a wonderful year for us, because it was replete with LEARNNOVATIONS (learning innovations). This series reflected our die-hard commitment to promote ‘good learning’ amongst the members of the learning community. Launched Our LinkedIn Group: 2014 also saw the launch of the Learnnovators LinkedIn group.

Scanning 100

Scanning Case Study Performance Support LMS 100

Aptara

OCTOBER 31, 2014

According to Business 2 Community contributor Amanda Grinavich, making the connection between value and content is a critical link in these programs. Fri, 10/31/2014 - 10:18. Digital Content Development. Being on-point can bring them in to check on their status. Becoming aware of returns. aptaraeditor.

Informal 40

Informal Content Oracle PDF 40

Aptara

OCTOBER 20, 2014

According to a Business 2 Community blog post by contributor Braveen Kumar, MarketingProfs and Content Marketing Institute data points to B2B content as a lead-generation and awareness building tool. Informational content is the beginning of the sales funnel, planting an idea in minds. Mon, 10/20/2014 - 12:01.

Market 40

Market Organization Content Sales 40

Aptara

OCTOBER 3, 2014

According to a recent Business 2 Community piece by Tim Asimos, it's not enough to paint a company as a thought leader through the deployment of new content. Fri, 10/03/2014 - 06:51. Digital Content Development. Keeping your strengths in focus. aptaraeditor. B2B Publishing. Add new comment.

Market 40

Market Content Sales News 40

Aptara

SEPTEMBER 18, 2014

As for the contents of the materials, it's important to show a similar attention to detail, delivering information users will value. As Business 2 Community contributor Kimberly Grimms recently explained, today's consumer carries a different mindset than he or she did only a few short years ago. Thu, 09/18/2014 - 22:20.

Market 40

Market Content Sales Suite 40

Aptara

DECEMBER 29, 2014

That's the path Business 2 Community contributor Holly Hammersmith took. If not, they may end up wasting time and money on content that does not actually speak to the needs felt by the audience at large, thus failing in its mission to engage. Mon, 12/29/2014 - 21:41. Digital Content Development.

Trust 40

Trust Market Content Social Media 40

Aptara

NOVEMBER 25, 2014

Companies that give them those facts through artfully designed and promoted content may earn gratitude and name recognition, making them top choices when it's time to open the checkbook. Firms need to decide what their definition of success is with content. Tue, 11/25/2014 - 04:20. Digital Content Development.

Informal 40

Informal Free eBook Sales 40

Aptara

NOVEMBER 20, 2014

This is the function of B2B content, and to this end, informational materials are worth whatever attention B2B firms can spare. Tech-focused innovations rarely stay stagnant for long, and content production and distribution methods are certainly prone to this effect. Thu, 11/20/2014 - 18:44. Digital Content Development.

Mobile 40

Mobile Content Convert Attention 40

Aptara

NOVEMBER 16, 2014

In a world where content marketing is everywhere in the B2B space, good materials will be at a premium. As Business 2 Community contributor Sarah Mitchell recently explained, careful content marketing designed along predetermined lines and with compelling storytelling will win the day. Sun, 11/16/2014 - 13:04.

Market 40

Market Content Sun Trust 40

Aptara

JUNE 12, 2014

Whereas Flash is being increasingly ignored by the mobile community, a wholehearted embrace of HTML5 will create a consensus in the industry and allow companies to choose the language confidently when crafting interactive media that they want to spread to a broad and varied audience. Thu, 06/12/2014 - 13:30. aptaraeditor.

Apple 40

Apple Flash to HTML5 Conversion Firefox html5 conversion 40

Aptara

OCTOBER 28, 2014

Wide-ranging content. Business 2 Community contributor Rachel Foster, as a response to the CMI data, explained that it is possible to maintain a strong branded voice across different types of releases and appeal to many different audiences within individual companies. Tue, 10/28/2014 - 12:11. Digital Content Development.

Organization 40

Organization Benefits Content ROI 40

Aptara

SEPTEMBER 16, 2014

Business 2 Community contributor Laura Ramos recently examined the state of the B2B content marketing world and found there is plenty of enthusiasm but some disappointing results. Tue, 09/16/2014 - 11:43. Digital Content Development. Maturity needed. aptaraeditor. B2B Publishing. Add new comment.

Content 40

Content Strategy Business Survey 40

Aptara

AUGUST 11, 2014

Business 2 Community contributor Max Stinson recently explained how to use the latter type of content to ensnare the attention of potential buyers. Mon, 08/11/2014 - 14:06. Digital Content Development. There is also room for the raw essentials, entry-level data that may be in high demand. aptaraeditor.

Knowledge 40

Knowledge PDF Convert Market 40

Aptara

JUNE 19, 2014

However, as Business 2 Community contributor Rynn Jacobson pointed out, there is distinct value to going long and committing to eBook creation. Because it takes time and effort for companies to create an eBook or for potential customers to read one, it's important to ensure the content will have significant value before creating it.

eBook 40

eBook Market Internet Expertise 40

Learnnovators

JANUARY 8, 2015

How do you differentiate ZebraZapps with the wide array of rapid e-learning development tools available in the market that claim to enable people with limited instructional design background to build learning interventions that are powerful and effective? You have built a community engaged in constructive discussions around your product.

Instructional Design 145

Instructional Design Authorware Blended Learning ADDIE 145

Learnnovators

JANUARY 7, 2015

How do you differentiate ZebraZapps with the wide array of rapid e-learning development tools available in the market that claim to enable people with limited instructional design background to build learning interventions that are powerful and effective? You have built a community engaged in constructive discussions around your product.

Instructional Design 145

Instructional Design Authorware Blended Learning ADDIE 145

Talented Learning

JANUARY 8, 2020

Strong contenders include pure-play extended enterprise solutions like BlueVolt , Community Brands , Learndot , NetExam , Skilljar and Thought Industries. For example, BenchPrep , Blue Sky eLearn , Community Brands , EthosCE , WBT Systems and Web Courseworks have made significant inroads in this segment. Good question.

Predictions 87

Predictions Association Learning Management System Enterprise Association LMS 87

Aptara

DECEMBER 2, 2014

Another balance that must be struck relates to which information is accessible by default on a company's website and what resides behind gates, a concept explored by Business 2 Community contributor Carolyn Cohn. Tue, 12/02/2014 - 20:21. Digital Content Development. aptaraeditor. B2B Publishing. Add new comment.

eBook 40

eBook Market Content Help 40

Aptara

FEBRUARY 4, 2014

Because HTML5 can directly embed media content and doesn't require Javascript, as Pooja Lohana of EWC Presenter wrote for Business 2 Community, consumers won't be limited by plugin downloads to view interactive material. Tue, 02/04/2014 - 19:26. Digital Content Development. aptaraeditor. Add new comment.

Website 40

Website Flash to HTML5 Conversion html5 conversion Site 40

Talented Learning

OCTOBER 30, 2019

In a fast-moving market like data science, online training providers can gain a competitive advantage by accelerating their content development speed. When I was looking for startup opportunities in 2014, my co-founder was teaching statistics at university. Or think of digital advertising platforms like Facebook or Google.

Podcasts 49

Podcasts Podcaster Podcasting Business 49

LifterLMS

SEPTEMBER 24, 2023

In this LMScast episode, Morgan Gist MacDonald covers a variety of topics related to content development. Browse more recent episodes of the LMScast podcast here or explore the entire back catalog since 2014. So if you guys are thinking about what’s even involved we just, we have a community in circle.

Authoring Tools 79

Authoring Tools Authoring Expert Write Blog 79