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L&D SHOULD THINK LIKE MARKETING – BUT DO WE UNDERSTAND THE DIFFERENCE?

Learnnovators

The similarities are all too obvious: L&D and marketing are both trying to change behavior. By following effective persuasion techniques, marketers convince you to alter your belief and to start a new behavior (or stop an existing one). Just like marketing, L&D also focuses on behavior change (via persuasion).

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Use Your E-Learning Course to Change Behavior

LearnDash

Many learners turn to online courses to gain a new habit, lose a bad one, or change their lifestyle for good. But learning is also a behavior. If someone signs up for an online fitness course, or for life coaching, or for meditation, they’re trying to learn new behaviors that will replace existing patterns of behavior.

Behavior 321
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5 Attributes of Resilient Leadership to Navigate the Change

Infopro Learning

To face uncertainty, business leaders are highly concerned about how their organization and its people will respond to the change. When leaders are resilient, they can successfully navigate the change and confidently motivate others. Resilient leadership is the ability to navigate the changing business landscape. Be Risk Takers.

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Changing the Selling Behavior of Your Customer Success Team?

Infopro Learning

Yes, you heard that right – we’re about to dive into the exciting realm of transforming the selling behavior of your customer success team. Sales Methodology Evolution: Navigating Change from Past to Present Customer success metrics can be dramatically improved by enabling the teams who work with customers with a sales methodology.

Behavior 221
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Legendary Presentations: eLearning, Sales Collateral, and Defeating Death-by-PowerPoint

Speaker: Richard Goring, Director, BrightCarbon

That’s the kind of content that engages learners, and develops lasting behavior change. What you (and your learners) want is dynamic, visual, interactive content that’s compelling and memorable. In this session, you’ll see how you can do all of that using only PowerPoint – no, really!

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Want to Change Behavior? Give Learners a Nudge

Learningtogo

Want to Change Behavior? Richard Thaler and Cass Sunstein’s Nudge: Improving Decisions About Health, Wealth, and Happiness introduced the term in 2008 as a framework for achieving social change at scale by making tiny, incremental changes in the behavior of a large population.

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Designing Learning for Behavior Change with Julie Dirksen

Upside Learning

In a recent installment of the Learning and Development (L&D) Insights podcast, Amit engages in a captivating conversation with Julie Dirksen, a renowned learning strategy consultant and author of Talk to the Elephant: Designing Learning for Behavior Change.

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Delivering DEI Training That Drives Real Change

Speaker: Jeffrey Hall, Chief Creative Office of WILL Interactive

We’ll cover the latest research on how to make training that actually delivers attitudinal and behavioral shifts. Your host, Jeffrey Hall, Chief Creative Officer, will take you on a one-hour journey through the ins and outs of delivering DEI training that creates tangible change. Webinar Date & Time: February 22nd @ 1:00 PM EST

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Sales Training That Gets Results – With or Without Classroom ILT

Speaker: Mike Kunkle, VP Sales Enablement Services, SPASIGMA

Most sales ILT (instructor-led training) has historically not been very effective, if we consider “effective” to mean “changes behavior, improves results, or produces a ROI.”. Or, we can do the same with ILT, by including flipped classrooms.

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WW2 to COVID-19: How Remote Tools Help Reinforce Development Post-Program eLearning

Speaker: Pat D'Amico, Founder and CEO of About-Face Development

requires us to thoughtfully evaluate how we got here and how we can leverage the knowledge gained during the pandemic to address one of trainings greatest historical challenges – how we reinforce learning to move from knowledge to behavior change. December 1st, 2021 at 11:00 am PDT, 2:00 pm EDT, 7:00 pm GMT

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10 Ways to Leverage Buyer Signals and Drive Revenue

Instead, sales teams must be proactive, identifying and acting on nuanced buyer behaviors — often before prospects are fully ready to make a purchase. In today’s ultra-competitive markets, it’s no longer enough to wait for buyers to show obvious signs of interest.

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Who C.A.R.E.S.!? How Learning Got Its Bad Rap & What We Can Do About It

Speaker: Treion Muller, Chief Strategy Officer at ELB Learning

Learning Effectiveness Model, which: Draws upon what we know about behavioral psychology and adult learning. Evaluates current offerings and the likelihood learners will achieve the desired behavior change and/or skill needed. This session will introduce a new learning framework called the C.A.R.E.S

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From Sales Enablement to Sales Performance: Moving the Needle on the Metrics That Matter

Speaker: Mike Kunkle, Founder & Sales Transformation Architect, Transforming Sales Results LLC

How to perpetuate success with systems thinking, including the 5 Stages of Sales Mastery & Behavior Change. How to shift from a functional and initiative-focused approach to a performance consulting and outcome-oriented approach. May 11, 2018 11 AM PST, 2 PM EST, 7 PM GMT

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Developing a Results Driven Curriculum

A well-designed learning curriculum develops and nurtures skills needed to achieve organizational and business goals with the most effective and engaging set of experiences. This ebook outlines 5 critical steps to develop learning solutions that will help you achieve the most ambitious objectives.