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Online Marketing for Elearning Part III: Advertising

LearnDash

Content marketing is low cost but highly effective. Once they’re on your site reading your content, you’ll have a better opportunity to introduce them to your course. A Google Ad is usually Pay-Per-Click, meaning you set an ad budget and a bid to have your advertisement appear when someone searches for a keyword.

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5 AdWords Marketing Tips for Your Online Course

LearnDash

If you’re not bidding on your branded keywords, your competitors might do so instead, diverting your traffic to their site. They’re low cost and high conversion. Your branded keywords aren’t likely to cost a lot, but people searching for them are ready to buy.

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How to Promote Your Online Courses With Google Ads

learnWorlds

Using keywords and targeting like location, language, and audience, you can place your ads in front of the right people at the right time and have better chances to make a sale or generate a quality lead. Also, using Google ads remarketing , you can show targeted ads to users who have already visited your site.

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Creators’ Guide to SEO Success

learnWorlds

SEO (Search Engine Optimization) is the process of improving your web pages to increase their visibility when people search for relevant information. In contrast, paid marketing in search results is called Search Engine Marketing (SEM) , where you pay for ad placements in the results. What is SEO? Submit a Sitemap.

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