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If u buy it, they will come – Really?

eLearning 24-7

The folks that love to quote this, heck, many times vendors themselves, are ignoring the key PIECE here. What you are going to do is create a marketing plan. Woo you say, a marketing plan? I’m not a marketer. That my dear friends is due to marketing. Here is a list of propaganda techniques.

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Confused? Welcome to the Learning System World of 2024

eLearning 24-7

An LMS can do everything an LXP can do (depending on the vendor), and the combo LMS/LXP angle is a mish-mash of whatever a vendor thinks an LXP is (in reality, there are only a few that are legit combo – Juno Journey is one). A Some weird concoction that a vendor has devised is another. Mentoring

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Forecasts for 2024 – Learning Tech and Systems

eLearning 24-7

What didn’t surprise me though, once it started to catch everyone’s attention, was that vendors in the learning system and learning tech space, would grab hold of it. I figured out early on, where the low hanging fruit was for vendors who wanted to add it. Course Will it be universal in what vendors do with it?

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Enterprise Learning Systems – What does that really mean?

eLearning 24-7

From a technology standpoint, it is a bit more clearer, but nowadays when a vendor says “Enterprise” they are not thinking from the technology standpoint. And again, the learning system vendor or e-learning provider? Enterprise does make a big difference in the learning system industry, depending on the vendor.

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What is an LXP and why do I want one?

eLearning 24-7

These two vendors are EdCast and Degreed. Are they the best ones in the market? Getting back to being unaware, I find the same issue with a few vendors in the learning system space who are really LXPs, but have no idea. In fact, it is only in a couple compared to the entire market. Both of which are LXPs.

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Did you get the best deal?

eLearning 24-7

The LMS vendor got away with charging an outrageous amount for their system, with a “deal for them” $48 a seat. Again, a “deal” according to the vendor. Whenever a recession hits the e-learning industry, and especially at the learning system market, pricing should drop. company) over paid for their LMS.

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Get Em Back – Ur Learners Ur LMS

eLearning 24-7

Use Propaganda techniques (I’ll provide them a second) to gain interest and buy-in. Continue the marketing down the road. Propaganda Pens. You may be surprised to learn that each and every day your are being inundated with propaganda techniques. Remember those testimonials (which is another propaganda technique)?