Think Orion

FEBRUARY 28, 2023

It is one of the most significant of digital advertising strategies. Lynn Langmade, a digital marketing leader, discusses that Adword audience targeting is not by focusing on the most relevant keywords but, more importantly, targeting based on intent. Are you ready to take your digital marketing strategy to the next level?

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Mark Oehlert

JULY 17, 2008

(found via an article in the Wall Street Journal) turns out that a Harvard professor has found out that the arguments put forward by WIRED editor Chris Anderson in The Long Tail, might not be exactly spot on. " Elberse writes that "It is therefore highly disputable that much money can be made in the tail.

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learnWorlds

OCTOBER 8, 2023

Why You Should Use Google Ads in Your Digital Marketing Strategy Business owners all over the world use Google ads in their marketing campaigns. Google ads have become synonymous with digital advertising , and they’re an integral part of a comprehensive marketing strategy. billion users !).

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Google Online Course Metrics 98

Think Orion

AUGUST 15, 2023

In the digital age, online presence is crucial for educational institutions looking to attract potential students and retain existing students. SEO has become the fundamental digital marketing tool you need to display relevant results based on search queries to users. It helps searchers to connect with your school website.

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Think Orion

JANUARY 3, 2023

Optimize the page with long-tail keywords. Long-tail keywords for product pages. Every eCommerce marketer chase keywords with a high search volume, but those with less experience will often overlook long-tail keywords. Long-tail keywords are 3-4 words and sometimes more.

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Mark Oehlert

JULY 17, 2008

(found via an article in the Wall Street Journal) turns out that a Harvard professor has found out that the arguments put forward by WIRED editor Chris Anderson in The Long Tail, might not be exactly spot on. " Elberse writes that "It is therefore highly disputable that much money can be made in the tail. " Geez.

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Clive on Learning

AUGUST 27, 2007

As I mentioned last week in So much music, so little time , I've been reading David Jennings' new book Net, Blog and Rock 'n' Roll , a look at "how digital discovery works and what it means for consumers, creators and culture".

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Disprz

NOVEMBER 1, 2018

And with the world going digital, online videos are naturally more popular than offline. Position yourself as an aspiring learner who has just typed a long tail keyword searching for a specific answer, and ask the question “why should I watch this particular video in answer to my question?” You will be surprised to know.

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Academy of Mine

MAY 31, 2014

It’s a very small “long tail” term but it’s highly targeted for us and therefore worth going after. 3: SEEK QUALITY LINK PARTNERS AND FORM DIGITAL RELATIONSHIPS The last macro indicator we’re going to look at right now is the number of links pointing to this page.

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Metrics Case Study Strategy Juice 52

Think Orion

DECEMBER 21, 2022

Search engine optimization, or SEO, is a common feature in almost every digital marketing campaign, whether B2B or B2C organizations. Generally, search engines have certain criteria and guidelines that digital marketing teams must follow to secure a higher search rank. Building a sitemap. Submitting a Robots.txt file.

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Hurix Digital

JUNE 26, 2019

If possible, use the primary keyword at the start of the title and use modifiers to possibly capture long tailed keywords. The post 9 On-page SEO Tips for Getting Noticed appeared first on Hurix Digital. And last but not the least, include the primary or a variant of the primary keyword in the title and meta title.

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learnWorlds

OCTOBER 24, 2022

Neil Patel – Co-founder of NP Digital , delivered a talk at the Worlds of Learning 2022 virtual summit on September 28th, and it was epic! While discussing SEO , Neil gave out some essential hacks that everyone doing digital business in the 21st century should know. Sell Digital Downloads: The Complete Guide for 2022.

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Think Orion

JANUARY 3, 2023

If you think about people using voice search, you can start piecing together long tail and short tail keywords that make up the phrases your customers would ask. Now that we are all connected digitally, local businesses need to take the extra step and bring that local activity online.

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Internationalization Tips Google Search 52

BrainCert

OCTOBER 1, 2024

Mobile-friendly content Implement Interactive Elements Encourage active participation and retention through a complete guide to create an online course. Use tools like Google Keyword Planner or SEMrush to find high-volume, low-competition keywords related to your course topic to enhance your online course.

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Think Orion

DECEMBER 14, 2022

The ability to rent both digital and physical textbooks is one of Chegg’s most famous features. Since textbooks are quite expensive in the USA, Chegg strives to make them more affordable by letting students rent them at a lower price and allowing them to purchase digital textbooks rather than physical ones. Ebooks & Books.

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LifterLMS

JANUARY 17, 2022

So I very quickly got some of the teachers who were senior teachers, up-to-date with all the technology so that they could continue online, including using these tablet things to write on and things like that and using some kind of digital whiteboard. But what I did is I started thinking, “What could I digitalize and put onto a course?”

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LifterLMS

SEPTEMBER 13, 2021

Chris: Digital today, in 2020, post-pandemic world. Chris: Yeah, there is some white space for that type of investment, the non-unicorn portfolio investment but it’s a different tribe and in the vein of tribes, you and I exist in this digital tribe. There’s a lot of areas where we overlap. Matt: Microphones.

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LifterLMS

JUNE 12, 2019

Dustin Howes: I like to say affiliate manager should probably be or maybe fifth higher on the marketing team, because you’re going to have lots of digital stuff that you’re going to have to do. There’s this giant long tail that you’re talking about. That’s not good. Is that normal in the affiliate?

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LifterLMS

NOVEMBER 4, 2019

I’m sure it’s all digital now, but I’m 35, and when I went to school, they gave you the big, old half a phone book full. I’ve heard on some, as advice, through digital media podcasts and things, that a lot of people recommend for your first online business, you should start an SEO consultancy. They sat me down.

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Knowledge Guru

NOVEMBER 12, 2013

ExactTarget (now a SalesForce.com company) specializes in digital marketing, so they know what they are doing when it comes time to get the word out and get players involved. Like a well-planned curriculum, a marketing campaign has to have a long tail with plenty of reinforcement. Keep it Consistent.

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Think Orion

APRIL 7, 2025

This means optimizing for long-tail keywords and detailed program information is crucial for attracting the right audience. That said, instead of capturing targeted queries such as best universities for [X] degree or how to apply for [program], some universities overlook these long-tail keywords. For example: 1.Program-Specific

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Tony Karrer

FEBRUARY 14, 2011

Of course, just like Netflix, Chegg is going to face a really interesting battle as books go digital. Textbooks are going to go digital as well. And when they go digital, there are going to be eLearning Startup successes like Cramster that can address specific needs. If he didn't get enough interest he wouldn't offer it.

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eLearning Learning Posts

JULY 7, 2009

Long Tail Blogging is Dying? The Future of Learning Institutions in a Digital Age , June 27, 2009. June 26, 2009 to July 3, 2009. The following are the top posts from featured sources based on social signals. New skills for learning professionals - Informal Learning , July 1, 2009. eLearning Technology , July 2, 2009.

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LifterLMS

JUNE 2, 2019

One big challenge with business in the digital ecosystem is the emotional disconnect where your audience can just click away from your content and do something else online. So, digital sales and things like that, we need specific things. The problem with digital is there is an emotional disconnect.

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CLO Magazine

SEPTEMBER 9, 2019

She’s been writing stories for us, both digital and print. There’s a long tail and figuring out what the business outcomes of a leader who went through a leadership development class, I mean, that’s really difficult. Mike: We should also mention Liz Loutfi who also is one of our editorial team who works on CLO.

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From the Coleface

NOVEMBER 11, 2024

” I raised this provocative question on Fosway’s Digital Realities webinar on 5 November 2024. “Why would a person spend 5 minutes searching on your learning platform for a 10 minute module of generic content…when they can spend two minutes writing good prompts into Gen AI and get a credible personalised answer?”

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Arlo Training & Events Software

MARCH 26, 2025

Use long-tail keywords that specifically describe your course content (e.g., “online digital marketing course for beginners”). Heres how to apply traditional SEO to AI search: Keyword Optimization: Research and optimize for keywords that are relevant to your courses.

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Elucidat

SEPTEMBER 3, 2019

In this week’s episode, we take a deep dive into the skills that companies must develop in order to keep up with change, why digital learning itself needs a change of pace to keep up with the learner, and how you can use xAPI to build new insights into performance. Today, I’m joined by Jon Kaplan of Corvantus Consulting. Tweet this .

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