TalentLMS

APRIL 21, 2022

Keywords/Long-tail keywords. Long-tail keywords are just that: keywords, just longer. For example, if you’re offering online courses on marketing, it’d be better to be specific and use long-tail keywords that reflect the purpose and the audience. And the more likely customers are to act on it.

Portal 98

Portal Long Tail Search Engineering 98

Think Orion

OCTOBER 24, 2022

Using video content in long and short formats, you can show off your campus and talk about the programs your university offers. Video content offers much more value compared to textual or image-based content. Video content is also highly versatile. For example, it can be consumed with or without sound. billion in 2019 on marketing.

Market 98

Market Digital Strategy Social Media 98

Disprz

NOVEMBER 1, 2018

2 Pick your video format. FAQ videos. Position yourself as an aspiring learner who has just typed a long tail keyword searching for a specific answer, and ask the question “why should I watch this particular video in answer to my question?” Choose between: Animated videos. Professionally shot videos. Screen grab videos.

Video 69

Video Content Metrics Create 69

Think Orion

DECEMBER 14, 2022

In 2021, the video was the most popular format used to deliver content HubSpot identified, while infographics took third place. The research also identified that using long-tail keywords with 3 and more words is a popular way marketers rank their content for better reach. How Do I Create Content for Edtech?

Market 52

Market Strategy Content Business 52

Think Orion

APRIL 7, 2025

This means optimizing for long-tail keywords and detailed program information is crucial for attracting the right audience. That said, instead of capturing targeted queries such as best universities for [X] degree or how to apply for [program], some universities overlook these long-tail keywords. For example: 1.Program-Specific

Long Tail 52

Long Tail Search Internationalization Google 52