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Similarly, you can also package and sell training to your customers, which can open new streams of revenue. . People tend to use and value a product or service more if they understand how it works, and what the value is to their jobs. Establishing value and ROI early on. Increasing engagement with your product or service.
The big talent LMS providers have been late to the social party– mainly because they focus only on employee development and not extended enterprise solutions where the social ROI is more evident. Content tagging (new word for keyword metadata) and search by tag. Personal activity feeds, journals and news streams.
Email marketing – Don’t overlook email marketing; it can help you generate events, generate leads, and reach more people. Many peoplesearch for events with city/area keywords like Tech Summit in Seattle or Web Summit in Europe. You must know and define ways to increase your event’s marketing ROI performance.
In addition, it can even include digital events such as webinars or live-streamed workshops. The majority of company leaders are supportive of their company’s event strategies, but this support is contingent on the ability of event teams to prove ROI from events. Why should you not ignore event marketing?
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