Appsembler

NOVEMBER 17, 2021

If you’ve ever struggled to engage developers in a meaningful conversation about your product, you’re not alone. One thing we often hear from our customers is that it’s incredibly difficult to reach software developers and they don’t respond to traditional marketing tactics. Have a Long-Term Vision. Get Stakeholder Buy-In.

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Appsembler

JULY 25, 2023

From assessing organizational needs to ensuring data security and measuring key performance indicators, this comprehensive guide will equip you with the knowledge to optimize your LMS deployment and elevate your learning and development initiatives. Learn how to assess organizational needs and select the right LMS platform.

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Appsembler

JULY 9, 2024

This article explores the evolution of these certificates, the various types available, their importance in education, the technological advancements enhancing their value, and the challenges and solutions in managing them. Enhanced Learning : Certificates motivate learners, provide credibility, and support professional development.

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Appsembler

MAY 18, 2022

Technical marketing is designed to appeal to people with an understanding of how a product works. Rather than focusing on the benefits of your product and how it can improve return on investment, technical marketing focuses on the key specifications and features of a product. Assemble A Dedicated Technical Marketing Team.

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Appsembler

AUGUST 11, 2023

From its humble Australian beginnings, Moodle spread its roots globally, thanks to its product marketing genius. Pricing Considerations : Unravel the cost structures of both platforms, exploring the financial implications for institutions. Open edX began its journey under the august shadow of Harvard and MIT.

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Appsembler

OCTOBER 10, 2022

Developer marketing is no longer in its adolescence; it’s now growing up. compound annual growth rate in the software development market between the years 2022 to 2030. With a lower barrier to entry, and a computer science degree no longer a requirement, the developer population is expanding rapidly.

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Appsembler

OCTOBER 19, 2023

Enter the world of API documentation, a critical tool in developer education and the beacon for many a programmer navigating the maze of a new API. In the software world, this bridge ensures that developers can harness the full potential of the API, understand its nuances, and integrate it without reinventing the wheel.

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Appsembler

APRIL 1, 2024

This article delves into the strategies and practices that can elevate your hackathon projects from great ideas to winning solutions in 2024. Embrace Agile Methodologies : Agile methodologies foster flexibility and adaptability, essential for rapid development in hackathons. Appsembler: A Catalyst for Hackathon Success 9.

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Appsembler

MARCH 1, 2022

Currently, only 43% of software companies have a dedicated developer marketing team, yet developers are influencing more and more purchase decisions and playing a part in controlling a company’s technology budgets. With this in mind, we’ve created a template for a developer marketing job description.

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Appsembler

NOVEMBER 28, 2023

This focus on content over technical hurdles doesn’t just smooth out the development journey; it culminates in an engaging, high-quality online course that hits just the right note with learners. It should reflect the course’s value and market demand to attract and retain learners.

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Appsembler

DECEMBER 21, 2022

For example, these solutions enable the creation of beginner and advanced courses, allowing learners to start at different entry points. You can also provide users with more tailored help and advice while your sales and marketing teams get important information about the most engaged users, which enables them to better prioritize leads.

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Appsembler

APRIL 26, 2022

Conferences are an important way of keeping up to date with the latest trends and developments in any industry. The PMA’s Developer Marketing Summit — which took place at the start of March — provided a wealth of information and insight into how to market your product to a developer audience.

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Appsembler

SEPTEMBER 1, 2021

Software developers have a unique role; they are involved in both the purchase and implementation of technology (often at a detailed level). That’s the primary reason why developers don’t respond to traditional sales and marketing tactics. Virtual IT labs give developers frictionless access to your product.

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Appsembler

MARCH 22, 2022

On a recent SlashData podcast titled, “ Developer Education & Enablement ,” Appsembler’s CEO, Nate Aune, and Shannon Bradshaw, Education Partner at Unusual Ventures, recently discussed what venture capitalists (VCs) think of the developer education category and its market opportunity. We’ve done a POC.

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Appsembler

JANUARY 7, 2024

Choosing the right Learning Management System (LMS) is a significant decision for any organization, especially since 67% of companies expect to increase their learning and development (L&D) budgets this year. This underscores the importance of making an informed choice. What should you prioritize in your next LMS?

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Appsembler

MAY 12, 2022

Technical marketing requires a different approach to traditional marketing. As you’ll be targeting a tech-savvy audience, who will often be largely made up of developers, traditional marketing techniques such as cold calls, static demos, and brochures on broad product benefits won’t work. Technical Marketer.

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Appsembler

NOVEMBER 30, 2022

Developers play a huge role in the software purchasing process. They discover, evaluate, recommend, sometimes purchase, and then implement and use the solution. As software is increasingly being sold from the bottom up, rather than top-down, you need to create a developer marketing plan that resonates with developers.

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Appsembler

JULY 15, 2024

Key Takeaways: Develop and market high-quality paid courses and certification programs. LaaS leverages cloud-based technologies to provide on-demand learning solutions, making it easier to access and distribute educational content to a wide audience. Utilize subscription models to ensure a steady revenue stream.

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Appsembler

AUGUST 10, 2022

Compared to generalist marketers, technical and product marketers need to adjust their product’s positioning and messaging to appeal to a specific audience with different communication styles and buyer journeys. Product marketing already requires a deep level of understanding of how your product works. The numbers back this up.

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Appsembler

AUGUST 3, 2022

Product marketing involves building a go-to-market strategy to bring a new product to market, including positioning the product in the market, creating messaging and marketing materials to communicate the value of the product, launching it, and training salespeople to sell the product to the audience.

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Appsembler

DECEMBER 1, 2021

While developer marketing isn’t exactly a new concept, it’s becoming more and more important as developers take increasing control over software purchasing decisions. We’ve put together a list of developer marketing best practices to help you better engage with your audience.

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Appsembler

OCTOBER 24, 2023

In the dynamic world of developer marketing , staying ahead of the curve is paramount. This article will explore the top six trends defining developer marketing in 2024, providing businesses with invaluable insights to connect, engage, and thrive in the tech-savvy community. Let’s dive in!

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Appsembler

NOVEMBER 22, 2022

When it comes to software sales and technical and developer marketing , demos and proof of concept (POCs) have long been used to showcase how a product works and outline the benefits. Developers will not normally be interested in sitting through demos where they watch someone else use the product instead of getting hands-on.

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Appsembler

JULY 9, 2021

The whole team –– including the developers –– found it difficult to understand if this software was right for our business because they couldn’t use it. Having sales-led demos didn’t meet the needs of our developers and instructor-led training sessions made organizing schedules a nightmare. Engaging Developer Communities.

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Appsembler

JULY 12, 2024

Whether you’re an educator looking to create engaging courses, an organization seeking a robust Learning Management System (LMS), or a developer interested in the technical intricacies, this guide has something for you. Additionally, we will discuss the various use cases and challenges associated with deploying Open edX.

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Appsembler

NOVEMBER 19, 2023

Table of Contents Understanding LMS Understanding CRM Appsembler’s Role in Bridging LMS and CRM Choosing the Right System for Your Needs Conclusion Frequently Asked Questions Understanding LMS LMSs have become the cornerstone of modern education and corporate training. The primary purpose of an LMS is to enhance the learning experience.

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Appsembler

JULY 31, 2023

In this comprehensive guide, we delve into the dynamics of Product-Led Growth (PLG) and Marketing-Led Growth (MLG), unraveling their strengths, differences, and practical applications. Key Takeaways: PLG and MLG represent distinct but complementary growth strategies, with PLG focusing on product strengths and MLG leveraging marketing efforts.

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Appsembler

AUGUST 19, 2024

We’ll delve into the specific challenges they faced with complex software, how Virtual Labs provided a solution, and the key benefits and future trends in product training. Hands-On Experience: Realistic, risk-free labs accelerate learning and skill development.

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Appsembler

NOVEMBER 6, 2023

How to Create an Online Training Course Using Appsembler to Create Quality Online Training Courses Create Outcome Focused Online Training Courses with Appsembler Frequently Asked Questions Why Is Online Course Creation Important? Course objectives provide direction when developing the course and set clear expectations for learners.

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Appsembler

OCTOBER 17, 2023

How to Create an Online Training Course Using Appsembler to Create Quality Online Training Courses Create Outcome Focused Online Training Courses with Appsembler Frequently Asked Questions Why Is Online Course Creation Important? Course objectives provide direction when developing the course and set clear expectations for learners.

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Appsembler

FEBRUARY 9, 2024

Their utility extends far beyond the educational sphere, however, as they are also widely implemented across various industries for training and development purposes. Table of contents Key Takeaways: Moodle vs Canvas Comparison Overview What is Appsembler Tahoe? What is Moodle? What is Canvas LMS? Rating: 4.9/5 What is Moodle?

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Appsembler

NOVEMBER 19, 2023

History and Evolution of Learning Management Systems The first LMS appeared in the late 1990s as a simple software solution designed to manage learners and track their progress. Onboarding Onboarding team members is a crucial moment in the career development of any employee. As the Internet expanded, so did LMS capabilities.

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Appsembler

AUGUST 7, 2023

Choosing the Right Strategy: The decision between PLG and SLG rests on product-market fit, resources, customer behavior, and the flexibility to pivot as required. Imagine a world where the products are so intuitive, essential, and user-friendly that they essentially market themselves.

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Appsembler

AUGUST 7, 2023

Choosing the Right Strategy: The decision between PLG and SLG rests on product-market fit, resources, customer behavior, and the flexibility to pivot as required. Imagine a world where the products are so intuitive, essential, and user-friendly that they essentially market themselves.

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Appsembler

AUGUST 23, 2023

Diving deep into the realm of LMS Integration, this article explores its multifaceted dimensions in the context of Product Led Growth and Product Marketing. In a world governed by product marketing , where user satisfaction directly translates to success, a smoothly integrated LMS isn’t just desirable—it’s indispensable.

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Appsembler

AUGUST 22, 2023

The corporate world is witnessing a surge in self-paced training integration, revolutionizing employee development. Product Marketing thrives on meeting consumers where they are, delivering value when and how they desire. In Product Marketing , the aim is to offer a product or service that feels tailor-made for the consumer.

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Appsembler

AUGUST 2, 2024

Open edX is an open-source learning management system (LMS) developed by edX, a nonprofit organization founded by Harvard and MIT. It supports a wide range of content types, including video lectures, interactive exercises, discussion forums, and virtual labs, making it a comprehensive solution for online education.

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